Entrepreneurs to Watch This Fashion Week

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Beauty's New Guard: Birchbox

Launched in September 2010 by Hayley Barna and Katia Beauchamp, Birchbox delivers monthly samples of the latest beauty products to more than 100,000 customers. This fall, the company is going behind the scenes of NYFW, having staffers cover beauty trends on the runway. Birchbox has also launched a pop-up shop, the Birchbox Sample Stop, where Fashion Week attendees can grab free beauty products and customize their own subscription boxes.