Entrepreneurs We Love…Because They Inspire Us
For his bigness of heart
Larry O’Toole, 60
Gentle Giant Moving
Larry O'Toole understands that when customers are difficult, it's often because they are going through something really hard. So the employees of his moving company learn not only how to pack trucks but also how to unpack the contents of the human heart. "You don't know what kind of stress someone is dealing with," says O'Toole, an Irish immigrant who is imposing of stature and soft of speech. "Diagnosed with a terrible illness. Death in the family. Divorce. You have to be able to read your customer. You see what they need, and you give it to them." O'Toole's concern for service has helped him build a $27 million business with 300 employees in eight states. Read the full story.