Top 9 Brand Blunders of All Time
Amazingly, somebody at Colgate thought that consumers would eat packaged meals with the Colgate brand on it. Because, let's face it, nothing says "Mmmmm, good" like a mouthful of toothpaste. The fiasco was said to be responsible for lower toothpaste sales, too.
Lesson: A brand's value is tied to the product.