Best 2011 Books for Entrepreneurs

Peter Sims
Nicolas Zurcher
11 of 13

Little Bets: How Breakthrough Ideas Emerge from Small Discoveries
by Peter Sims

Best reason to read it: I have a heavy process improvement background, which means I typically run screaming from process improvement books. Little Bets is different, because it transforms those formal, rigorous, boring processes into something a lot more fun: experimenting, taking chances, just giving lots of stuff a try. Sims argues that if you’re not doing the bulk of your learning by doing, you’re probably not learning much.
Fun fact: The writers for The Onion dream up about 600 possibilities for every 18 headlines they run; that’s experimenting.