How to Succeed in 2013

Ben Lerer, co-founder of Thrillist and JackThreads
Inc.
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Ben Lerer, co-founder of Thrillist and JackThreads

"Focus on fundamentals and don't get caught up drinking your own Kool-Aid.

"Next year will be all about focus for me. In 2012 we invested into every aspect of the business with varying levels of success. I think we've figured out what we're really good at and what we're less good at and it's time to really lean into our strengths. This means continuing to put more emphasis on data and key performance indicators to prove that our bets are paying off.

"In this context, I will personally focus on trusting my gut more than I might have this past year. This means hiring people based on a feeling rather than just a resume."