How to Succeed in 2013

Randy Garutti, CEO of Shake Shack
Courtesy Nathan Rawlinson
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Randy Garutti, CEO of Shake Shack

"In 2013 we’re keeping our focus on just a few things that any entrepreneur can use.

1. Make sure the experience is the focus. We serve great food, we have great design, and sincere hospitality, but above all Shake Shack is about the experience of people coming together in a community gathering place.

2. Filter your actions through the following belief: 'The bigger we get, the smaller we need to act.'

3. Focus on being more effective instead of just more efficient. Eliminate the noise and focus on the most important tasks at hand: serving your customers.

4. Take care of your team first so they can in turn take care of your guests, your community, your vendors and your investors."