Start-up Secrets: Tips from America's Coolest Young Entrepreneurs

Dominick Santise
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Ditch Your Safety Net

"As a senior at Babson, I lined up a job at Goldman Sachs. I thought I was pretty smart since this would give me a backup if IdeaPaint wasn't working out. Looking back now, I realized that having that in hand was a reason not to push harder and higher. The day before the job started, I told them I wanted to pursue IdeaPaint. They thought I was crazy, but I think it has worked out pretty well."

-- John Goscha, IdeaPaint