The Worst Company Names of All Time

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"This great example of bad wordplay seems to combine two words with unhelpful meanings: "fertilizer" (meaning 'manure') and "fair" (meaning 'so-so')," Johnson says of the online music company. "The transition between the first two syllables is unnatural in English, so the eleven-year-old in all of us can't avoid seeing and hearing the name as Fartilizer."