The Ups and Downs of Year One

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We Got Creative

"We had our sights set on attending the Natural Products Expo in Boston, but we were short on cash. To save money on shipping, we drove our booth to Boston from California in a rented school bus decked out in our logo. Babies 'R' Us took notice. We set up a meeting with them and, within three months, our products were on their shelves."

Neil Grimmer,

Plum Organics No. 255