Each day, check Inc.com for a new profile of one of this year's Inc. 500 honorees. We'll spotlight a new 2004 Inc. 500 company Monday through Sunday until the official annoucement is made in mid October.

Today's Inc. 500 company:

MV Transportation
Location: Fairfield, Calif.
Growth (1999-2003): 375%
2003 Revenue: $212.5 million
Employees: 5,821
Husband-and-wife owners Alexis and Feysan Lodde started out with a single van in San Francisco and now operate buses in 98 locations in 22 states. Initially, the company provided paratransit for the disabled, but it has expanded rapidly in the past two years in the general school bus market. CEO Jon Monson, who had a job driving a bus back when he was in high school, says MV thrives in part because most of its competitors are owned by European companies, which tend to be less aggressively managed, especially when it comes to pricing. To take advantage of this situation, MV allows its regional VPs to create and implement individual business plans each year.