Start-up


Recent Start-up Articles

The Name's the Game

You have only one chance to make a good first impression, and the name of your company may be the way you do it. "Be choosy," advises marketing guru Jack ...  Read more

Piggybacking to Market

They started in a two-bedroom apartment in Woodland Hills, Calif., making phone calls, writing computer code, and working hard to convince their neighbors...  Read more

Get Business to Come to You

Ask most service providers how they get business, and the answer is "referrals" or "word of mouth." Carter Prescott, head of New York-based Carter Communi...  Read more

Slide into Home Base

When Howard Getson isn't selling his company's sales-automation software, he can be found pitching to private investors - widely acknowledged as some of t...  Read more

Cool Juice, Hot Sales

Being unable to get your bottled drinks onto supermarket shelves may point you to more original outlets. Urban Juice & Soda, in Vancouver, B.C., can't aff...  Read more

" Small Space, Cosmic Possibilities"

Many an entrepreneur working out of a home office or cramped commercial quarters dreads questions like, "Let me come out to your place" and "Can I see you...  Read more

The American Dream

An overview of a Florida marketing-communications firm offered for sale, including the price, growth potential, and the pros and cons of the purchase.  Read more

Franchisees Thrive with Open-Book Management

Increasingly, franshisees are hopping on the open-book bandwagon. Two such owner-operators are Jim Brown and Joe Clark who run separate Chick-fil-A franch...  Read more

Bulletin Board

A collection of 11 short articles on technology. Topics include how a Web site can be bad for business, different types of laptop cases, incorporating online...  Read more

Clipped!

Linda Froehlich, inventor of the SuperClip, describes how large office-supply companies crowded out her patented product with knockoffs.  Read more

Perfect Form

Deborah Williams of Black Cat Computer Wholesale describes how she changed her company from a sole proprietorship to an S-corporation to a C-corporation in h...  Read more

Business 101: Incorporation Strategies

When it comes to corporate structure, Deborah Williams has pretty much seen it all. Hard as it may be to believe, her company, Black Cat Computer Wholesal...  Read more

When Should I Switch Corporate Status?

There are times when a change in corporate structure can bring a growing company all kinds of advantages, such as a boost in the owner's income or greater...  Read more

The Books on Corporate Structure

Nobody ever said that corporate-status issues were simple. But here are two goodsources of in-depth information: The Essential Corporation HandbookRead more

The Corporate-Form Menu

The most popular types of corporate structure differ in many subtle ways, but these are the biggest differences among them. For a comprehensive dis...  Read more

In Search of the Perfect Form

The right business structure can save you money—and headaches  Read more

You Can Find Gold in This Garbage

An overview of a California recycling company offered for sale, including the price, expected profit margins, and the outlook on growth in the recycling indu...  Read more

Hotel Chain Bags Wealthy Acquirer

Bob Faith and John Kratzer, founders of Homegate Hospitality, saw an untapped market for extended-stay hotels, located funding, and recently merged with a ho...  Read more

Dirt-Track Speedway Needs Tune-up

An overview of a red-clay racetrack offered for sale, including the price, an outlook on the racing industry, and a few suggestions for jump-starting the tra...  Read more

Valuations 1997: What's Your Company Worth Now?

It could be time for a corporate valuation. A guide to when valuations are necessary and what to expect.  Read more

More Than a Passing Interest

As a former wide receiver for the Pittsburgh Steelers, Inc. 500 CEO John Stallworth tells how he made the jump from catching passes to running a company.  Read more

Pop Quiz: Do You Have What It Takes to Be an Inc. 500 CEO?

Let's face it: all those neglected niches out there need someone with your qualities--an intolerance of mediocrity and an overload of intuition and energy...  Read more

The Dynamic Duo

The complementary talents of Gary Hoover and Patrick Spain have helped them start five businesses together, including a 1997 Inc. 500 company, Hoover's Inc.  Read more

Changing of the Card

Inc. 500 CEO Laura Scher tells how her company, Working Assets Funding Service, experienced hyper-growth by offering a philanthropic credit card.  Read more

The Apartment

The founders of GoldMine Software recount their humble beginnings running the company out of their apartment.  Read more

Grape Expectations

Inc. 500 CEOs Roy Cecchetti and Don Sebastiani started their now successful wine business, Cecchetti Sebastiani Cellar Inc., despite fierce competition and a...  Read more

How Can I Get Employees to Buy Into Our Strategy?

Jennifer Lawton, CEO of Net Daemons Associates Inc., which has headquarters in Woburn, Mass., circulates her annual business plan to all of her 58 employe...  Read more

The Cheapest CEO in America

After a cross-country search, we found the cheapest CEO in America. Here's what he has to say about frugality.  Read more

What Can We Do to Attract Attention at Trade Shows?

When Peter van Stolk, CEO of Urban Juice & Soda, in Vancouver, B.C., attended a major beverage trade show in 1996, he knew his $2.6 million company--the m...  Read more

Hot Strategy: 'Be Unprofitable for a Long Time'

A successful entrepreneur explains why it's almost impossible for his famous cyber-business to turn a profit.  Read more

Selling Out

Inc.'s finance editor examines what has happened to those businesses that are offered for sale at the end of each issue.  Read more

Burning Down the House

A former car dealer launches an on-line start-up that is reshaping the industry.  Read more

No Pain, No Gain

Inc. 's editor-in-chief muses about successful entrepreneurs and start-ups and offers an overview of the issue.  Read more

Trillion-Dollar Jackpot Bypasses Small Biz, Says SBA

A look at how a public pension fund came to the aid of one businessman, and how such a fund could help you.  Read more

Power of Poverty

A group of vignettes that examine various successful companies that were started with $10,000 or less.  Read more