Strategy and Planning


Recent Strategy and Planning Articles

Luxury Brands Losing Next Generation of Customers

A marketing study warns that traditional luxury branding strategies fail to woo Millennial shoppers.  Read more

Are You Leading Your People, or Just Running a Company?

Best-selling leadership author Simon Sinek explains 5 ways to really look after your employees.  Read more

It's Ridiculous How Good You Have It

Sure--like all entrepreneurs--you've got challenges. But I'm sure you'd rather be running a business in 2012 than in 1906.  Read more

Campaign Trail Lesson for Your Start-up

One of Mitt Romney's biggest innovations? He doesn't have a "day job." It turns out that's a big advantage, whether you're running for president or trying to...  Read more

'Made in the U.S.A.' Has Unexpected Cachet

Bucking a 30-year trend, more and more small businesses are manufacturing in the U.S., and exporting products abroad. The New York area leads the way.  Read more

8 Entrepreneur-Politicians Who Mattered

These men got their start with start-ups and brought their business chops to politics. See how they fared.  Read more

Facebook COO: Small Business Is Web's Holy Grail

As Sheryl Sandberg courts Madison Avenue and Wall Street this week, she discussed Facebook's IPO fallout and wooing small business.  Read more

Small Business Optimism Dropped Sharply Last Month

Small business owners say the Presidential election is weighing heavily on their minds, according to a SurePayroll survey.  Read more

5 Tips for Winning a Debate

You might not be on a national stage like Mitt Romney and President Obama, but you can take some cues from the pros. Here's how to win even the most casual d...  Read more

Your Customers' Top Priority? Time

If you want to garner consumer loyalty and confidence, this is all you need to know. Here's why.  Read more

Do Your Employees Know What They're Talking About? (And What You Can Do About It)

You must demand the highest level of knowledge from your salespeople--and train them to make that happen.  Read more

Moving On Up: Why Valley Start-ups Are Relocating to San Francisco

Starting up? Don't head for the Valley. A culture shift is well under way, and San Francisco has become the new destination for Millennial entrepreneurs.  Read more

The Coming Revolution in Health Care

To understand how the American health-care system is about to change, forget Washington. Look to the innovative companies hard at work on the future.  Read more

Create a Scalable Brand

Your brand is the core of your marketing strategy. Jackie Yeaney of Red Hat shares her thoughts on how the brand fuels marketing investments that drive reven...  Read more

Who Really Creates the Jobs?

Here's the truth about employment growth--and how the government can stop hindering it and start helping.  Read more

Congress: If You Love Us, Listen

Here's what entrepreneurs really want from the officials they elect in November.  Read more

What the Government Can Do. And What It Can't

Why both parties could use a dose of myth-busting. But government can be the solution--if both parties get smarter.  Read more

November & Beyond: What Entrepreneurs Really Need

Here's what has to actually happen if we are going to make control the deficit, stimulate the economy, and reform the tax code.  Read more

Fisker Automotive: It's No Fun To Be a GOP Talking Point

This year's brutal election season turned Fisker Automotive into a political football. Here's how the car company coped.  Read more

Time for Action on Startup Act 2.0

The bipartisan bill would address four crucial issues for entrepreneurs: talent, ideas, money, and ease of doing business.  Read more

Inc. Magazine celebrates Greater New York area honorees of the 2012 Inc. 500|5000

Hosted by the Inc. Business Owners Council and editor-in-chief Eric Schurenberg, the evening toasted the fastest-growing bunch of r...  Read more

When to Grow and When to Cut

Companies need to be strategic about growth investments as well as strategic expense reductions. The timing of each is not always obvious.  Read more

6 Ways Running a Business is Harder Than Running for President

Perhaps the biggest lesson about entrepreneurship from this presidential campaign is that it's a lot easier to succeed when you don't have to outrun the bear.  Read more

Tough Calls & Big Risks: Mark Kelly's Decision-Making Tips

Captain Mark Kelly, pilot of four space missions, talks about his decision to pilot the Endeavour during the recovery of his wife, Congresswoman Gabby Giffords.  Read more

Can It Be? An Entrepreneur Bubble?

Today, instead of owning a hot stock or tulip bulb, the thing to do is become an entrepreneur. But what happens when reality sinks in?  Read more

The Right Way to Approach a Start-up

No start-up works out exactly as imagined. So it's important to go into it understanding that you're there to learn.  Read more

Why Strategy Matters Most

It's the strategic plan, stupid. Have you reconsidered yours lately?  Read more

The Wholesaler's Dilemma

Should I start selling directly to consumers?  Read more

Selling to Big Companies: 3 Ways to Stand Out

Here's how even a small firm can stand out in a crowded marketplace and sell into large corporations.  Read more

Why Good Products Don't Equal Success

Andrew Strube, inventor of Strube Stink Bug Traps, is an example of why you need a sound business model, not just a well-designed product, to create growth.  Read more

10-Step Roadmap for Simple Hiring

Think it's time to hire? Don't do it! (Not until you're well prepared with this checklist.)  Read more

Case Study: Feds Crack Down on Buckyballs

When Buckyballs was sued by the Consumer Product Safety Commission, it begged the question: Can a company really fight the feds and win?  Read more

Letting Employees Work Remotely Pays Off

A software maker let its employees spend six weeks working remotely from Brazil. No surprise, everyone's a lot happier now.  Read more

Has the Free Market Gone Too Far?

Michael Sandel, author of What Money Can't Buy: The Moral Limits of Markets , shares his thoughts about what should and shouldn't be for sale.  Read more

The Do-It-Yourself Economy

A Skimmer's Guide to Makers: The New Industrial Revolution , by Chris Anderson.  Read more