During a recent visit to HubSpot's headquarters, members of the Build team got to see the remnants of one of the inbound marketing firm's capture sessions, a strategy we wrote about earlier this year.
Scribbled in blue ink on a whiteboard wall near the desk of user-experience director Joshua Porter (@bokardo) was a list of "Good UX Questions." These six essential queries, which stress functionality over bells and whistles, shouldn't go unanswered during the web design process:
1. Who is this page for? 2. What problem does this page solve for the user? 3. How do we know they need it? 4. What is the primary action we want users to take on this page? 5. What might prompt the user to take this action? 6. How will we know this page is doing what we want it to do?
But why stop there? We asked a few UX professionals what questions, if any, they'd add to the list. Here are some of their responses.