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Building America’s Best Brands
Harvard's guru on outstanding American entrepreneurship analyzes the country's best brands, ponders the challenges of Groupon-era consumer empowerment, and explains why Oprah is a great boss. Read more
The History of Great Brands
Eileen Fisher: How I Did It
Fashion’s un-diva never forgets what her customers want: simple, timeless styles. Read more
How Hugh Hefner Turned a Nudie Mag Into a Global Brand
For Hugh Hefner, the sexual revolution was also a huge business opportunity. Here's how the founder of Playboy turned a nudie mag into a global brand. Read more
Marc Ecko's Big Plans
Marc Ecko always had the dream. Over time -- it wasn't easy -- he developed the skills. Here, he talks about how he got smart, why his billion-dollar clothing company is really a marketing company, and what a T-shirt king can learn from going upscale Read more
The Great Leaders Series: Ben Cohen and Jerry Greenfield
Lifelong friends Ben Cohen and Jerry Greenfield took both sustainable profit and social activism into consideration when starting their ice cream business. Read more
Recent The History of Great Brands Articles
Why the Real Secrets of Success Are in Your Past
When most executives are looking to the future for their success, maybe it's better to first look back at your past. Here's why. Read more
Jim Beam Trying to Stay Edgy at 216 Years Old
After revenues soared in 2010, Beam split from Fortune Brands to be traded publicly this month. And it's taking a shot at serving new drinks to a few unusual... Read more
Adrian Slywotzky Interview: How Netflix Found Its Trigger
Adrian Slywotzky has written noteworthy business bo... Read more
The Evolution of Corporate Logos
Here's a look at how a few of America's most recognizable brands have transformed their logos over time. View slideshow
Johnson Says There's No 'Magic' to Business Success
The basketball legend-turned-entrepreneur answers Inc. Twitter followers' and Facebook fans' questions about life on and off the court. Read more
Future Facebook Culture Change?
Facebook announced at the beginning of this month that they are Read more
Goin' to That Penthouse in the Sky
Each day, Inc .'s reporters scour the Web for the most important and interesting news to entrepreneurs. Here's what we found today: <... Read more
The Great Leaders Series: David Sarnoff of NBC and RCA
Rather than fearing the disruption caused by new technology, David Sarnoff embraced it, building a broadcast empire first in radio and then in TV. Read more
The Great Leaders Series: Ray Kroc of McDonald's
Ray Kroc was able to bring to scale his McDonald's operation in a way that few entrepreneurs could rival. Read more
The Great Leaders Series: Phil Knight of Nike
He conquered a niche, then brought it mainstream. He was one of the first American entrepreneurs to source product in Asia. And he created a brand that inspi... Read more
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