00:10 Tom Gimbel: When you're looking at building your team, especially when you're less than 50 or a 100 employees, every hire is really important. If you're looking at one out of 10 people, it's 10%. Even at one out of 20 employees, it's 5% of your company. That's a lot. You need to make sure that you're bringing in, whether it's a computer programmer, whether it's an administrative assistant, an account, or a sales person, or a marketing professional, every hire is important. And the key is, is realizing that different people add value to different teams. And it's kind of like sports. Everybody thinks they wanna play on the best team, but a lot of times that's not the best place for you and you can add more value to a team that's in the middle of the pack or even at the bottom and help them grow. So, to make sure that you're looking for people who wanna join your company for the right reasons and not just because it's a job and earning a pay check.