Aaron Kennedy


Recent Articles about Aaron Kennedy

My Place: Aaron Kennedy’s Rural Refuge

Aaron Kennedy built 142 restaurants. Now he’s built himself a rural refuge.  Read more

To Franchise, or Not To Franchise

A restaurateur ponders taking the leap into franchising.  Read more

You Can't Always Go It Alone

Turnaround Update Company: Noodles & Company, Boulder, Colo. Founded: 1995 F...  Read more

Hot Tip: Reinforcing Corporate Culture

Maintaining and communicating his corporate culture is very import to Aaron Kennedy, the founder and co-executive of Noodles & Company, a Boulder, Colo.-b...  Read more

Using Your Noodle

One start-up team did everything wrong -- except for the one thing that mattered most: they took a cold, hard look at their mistakes.  Read more

Trust but Verify

Aaron Kennedy, president of Noodles Co., uses "secret shoppers" to keep tabs on each of his 20 restaurants.  Read more

Capture, Capture, Capture

You do the math. A whopping 2.5 million small and mid-sized businesses (SMBs) will create a presence on the Web for the first time next year, joining the...  Read more

Jack Baker On Cost Controls

Indianapolis contractor Jack Baker, a former president of the Mechanical Contractors Association of America, played a major role in developing the cost-co...  Read more

My First Business

Every successful entrepreneur started somewher...  Read more

Forecast: Here Comes the Sun

Optimism is on the rise as companies look ahead.  Read more

Are You Paying Yourself Enough?

You're getting by on a paltry salary because that's what's best for your company. Or is it? An owner's low pay can send the wrong message -- to investors and...  Read more

Testing, Testing...

Entrepreneurs have long used psychological tests to screen potential employees. Here's how to use tests to get more out of the workers you already have.  Read more

Why I Stepped Down

Why the former CEO of Eco-Products, Steve Savage, thought the family business would be better off with a more experienced leader.  Read more