Advertising Marketing Associations
Industry-specific associations can help you research hard-to-find details about the industry you're in and often offer valuable networking opportunities w... Read story
Industry-specific associations can help you research hard-to-find details about the industry you're in and often offer valuable networking opportunities w... Read story
A review of the American Marketing Association's publication, Managing Sales Leads Read story
Nov. 15, 2006 -- The American Marketing Association will be launching its first best practices conference on Nov. 29 in Orlando, organize... Read story
Here's how to determine the percentage of gross revenues you should budget for sales and marketing. Includes a look at what large companies spend and nationa... Read story
Sales promotion is one level or type of marketing aimed either at the consumer or at the distribution channel (in the form of sales-incentives). It is use... Read story
A comprehensive guide to companies, organizations, and individuals featured in the February 1999 issue. Read story
Marketing & Advertising mentor Lisa H. Buksbaum responds: The top marketing magazines and databases include: Read story
Offices & Operations mentor Mie Yun-Lee responds to the following question from an inc.com user: I know my business will benefit... Read story
Locating top performers in the global economy. Read story
A guide to using market research to understand who your customers are and what they want Read story
A business owner wonders whether it's too soon to bulk up. Plus: Mediating executive turf wars. Read story
Network questions and answers. Read story
Small groups can show you better ways to sell your product. Read story
An in-depth look at how database marketing lets you analyze trends and target top customers. Read story
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