BMW AG


Oh Lord, Won't You Lease Me a BMW

Jim Bernard, CEO of U.S. Energy Corp., inAlpharetta, Ga., named his #1 problem: finding people. He's turning business away for lack of staff.His #2 proble...  Read story

Marketing Your Mission Statement

The criteria for a good mission statement and a good marketing slogan are the same. Both should be clear in communicating the company's goals and proposition.  Read story

The Forewarned Passenger

A new book helps business travelers negotiate tricky situations.  Read story

Born Again

Back in 1981, Chevrolet was making good things happen; Chrysler was holding the line on prices; and Ford had a better idea. But perhaps the best idea of a...  Read story

The Other Pin Drops

Robert Putnam, former dean of Harvard's Kennedy School of Government, talks about the Internet and our sense of community.  Read story

Grist: Leno Brands Versus Letterman Brands

Like late-night TV hosts, brands today fall into one of two categories: iconic or ironic.  Read story

FYI: The Talk of the Inc. 500

Inc.'s editor recounts what all the buzz was about at this year's Inc. 500 conference and lists the most memorable quotes from both attendees and guest speak...  Read story

Inc. 500 Hall of Fame

Four companies join the ranks of those that keep growing, and growing, and...  Read story

The Do-It-Yourself Marketing-Effort Analysis

Sortable spreadsheet allows CEO to assess sales performance and response to ads and direct mail.  Read story

Best Love of Product: True Believers

How some companies cultivate their employees' pride in and passion for their employer and/or product.  Read story

Ads and Atmospherics

Outdoor campaigns are suddenly hip.  Read story

Fire Me. I Dare You!

Here are some strategies from business experts and entrepreneurs for managing the prima donnas at your company.  Read story

Family-Friendly Office

Child care for two-career couples and single parents is one of the most daunting issues that parents and businesses face. Some large companies have onsite...  Read story

Values Added

Book review: The Hunger for More: Searching for Values in an Age of Greed. (Times Books, 1989)  Read story

Duffy & Partners

Duffy & Partners Read story

Book Review: Experimentation Matters

Experimentation Matters by Stefan H. Thomke Harvard Business School Press 307 pages $27.95 Stefan Thomke, ...  Read story

A Skimmer's Guide to the Latest Business Books

The book: It's Not What You Sell, It's What You Stand For: Why Every Extraordinary Business Is Driven by Purpose , by Roy M. Spen...  Read story

On-Site, Low-Cost Day Care

Mothers caring for babies at work.  Read story

The Take At The Top

Gain-sharing, revenue-sharing, equity participation, and more bonus systems than you can shake a stick at -- when it comes to rewarding key employees, the da...  Read story

2004 Cadillac CTS-V

Cadillac's CTS-V is for the driver who loves speed, the U.S.A., and speed.  Read story

Great Timing

If you were starting a company, you couldn't have picked a worse year than 1999. And yet a surprising number of this year's Inc. 500 companies did just that.  Read story

Primary Care for Customers

Cactus & Tropicals, a $2.2-million Salt Lake City nursery, publishes Plant Care tip sheets, makes house calls, and faxes advice to customers with...  Read story

On Second Thought

We throw away all sorts of things -- automobiles, washing machines, air conditioners. The apostles of remanufacturing believe we can pick up the pieces and p...  Read story

The IT Talent Shortage

The dearth of American IT professionals has given high-tech workers the leverage to command premium salaries and perks from companies desperate to attract...  Read story

Burnout

How three founders changed their management style and made running their companies fun again  Read story

Getting Noticed

It was an event that attracted camera crews and spectators alike -- 26 people stuffing themselves into a BMW MINI. The publicity stunt, created by Rubenst...  Read story

Inventory Control: High-Tech Salvage Yard

An auto-salvage businessman tells how he turned to technology to solve inventory tracking problems.  Read story

Capital Punishment

A look at the problems caused by having too much capital and the benefits of bootstrapping.  Read story

Not Dead Yet

Online intermediaries are finding new success by adding value to the products customers are buying.  Read story

Business for Sale: A Motorcycle-Seat Manufacturer

Mike Corbin sold his first handmade motorcycle seat, for $40, back in 1965 at a rally in Grafton, New Hampshire. He went on to found Corb...  Read story

CEO Compensation: The ABCs of Paying Yourself

Advice from experts and CEOs that adds up to primer for execs to figure out their annual salaries.  Read story

How Hard Could It Be?: The Four Pillars of Organic Growth

Revenue, head count, PR, and quality--if one gets ahead of the others, you're screwed.  Read story

Starting Over

He is the myth personified: he's founded nine companies, he's rich, and he's ready to do it again  Read story

The New Civil War

This feature explains who pays the price for wasteful subsidies used to attract or retain businesses.  Read story

Born To Be Wild

Dave and Dan Hanlon hope to challenge long-dominant Harley-Davidson for a portion of the American-made motorcycle market. Can their company, Excelsior-Hender...  Read story

How Fast Can This Thing Go, Anyway?

Zipcar was a classic founder-run company--long on passion, short on cash. Until a new CEO came aboard, gave the business a seven-step tune-up, and put the pe...  Read story

The Customer is the Company

Threadless churns out dozens of new items a month -- with no advertising, no professional designers, no sales force and no retail distribution. And it's neve...  Read story

Know Your Place

Assessing the attractiveness of your industry and strategically positioning your company.  Read story

Upstarts: Nontraditional Ads

Looking for a new place to stick your marketing message? Try fresh fruit. A look at how several new advertising companies are using new types of ads to reach...  Read story

The Connected Car

The introduction of the Chevy Volt and other electric vehicles will require a vast ecosystem of entrepreneurial businesses.  Read story

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