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Bacardi Ltd.


Recent Articles about Bacardi Ltd.

Mad Men, Episode 3: Work Disguised as a Party

Would your employees argue that your organizational hierarchy produces its haves and its have-nots? That's the question posed in Read more

Goodbye, Mr. Frank

Sidney Frank, the billionaire entrepreneur who kickstarted liquor marketing, died Tuesday at the age of 86. When I interviewed him last May, I was alterna...  Read more

How I Did It: Sidney Frank, founder, Sidney Frank Importing

"I wanted to be a billionaire," says the man responsible for your Jägermeister headache. At age 85 he stunned the liquor industry by getting his wish.  Read more

Scott Harrison: Why Charity Shouldn't Be About Guilt

The founder of charity:water talks about the three reasons his charity is revolutionizing the way we give.  Read more

Liquor Magnate Sidney Frank Dies

The mastermind behind Jägermeister was a genius at marketing his brands.  Read more

Two Marketing Firms Called Momentum Was One Too Many

Changing was risky, but Brad Nierenberg needed a new name.  Read more

charity:water CEO Lands Huge Commitment from Inc. 5000 CEOs

Scott Harrison's story inspires Inc. 500|5000 attendees to donate their birthdays to charity:water.  Read more

The New Ellis Islands

LOS ANGELES: Los Angeles has always been a city of transplants, but now it has become a city of immigrants. You can see them at the border check-point, M...  Read more