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Bridgestone Corporation


Recent Articles about Bridgestone Corporation

When the Rubber Meets the Road: Lessons from a Brand in Crisis

A "brand" is one of the most valuable assets a company can have. Think about the products you buy, and you'll realize you're willing to pay more for a bra...  Read more

Book Review: The Right Thing -- Conscience, Profit and Personal Responsibility in Today's Business

It's amazing what a difference a few years can make! During the boom years of the 1980s and, most especially, the 1990s, it was rare to find business peop...  Read more

Really? Microsoft Should Get a Pass on Quality?

Okay, so I admit I was a bit cranky in my last post , but my Microsoft Vista problems have been...  Read more

Back to the Future

Akron has revitalized its local economy with small companies operating in big markets.  Read more

Owning The Ponies

Last year, two big Wall Street brokerage houses -- Drexel Burnham Lambert; and Donaldson, Lufkin & Jenrette -- put together an unusual partnership. Be...  Read more

Keep Your Enemies Close

Each day, Inc.'s reporters scour the Web for the most important and interesting news to entrepreneurs. Here's what we found today. <...  Read more

Improving Government Customer Service

The state of Michigan gets a lesson in building a customer service culture.  Read more

The Smart TE Expense Report

Creating a travel and entertainment expense report to control costs.  Read more

Born-again Steel

David Houck worked for Big Steel all his life -- until the mill shut down. . .  Read more

How to Survive a Product Recall

A product recall doesn’t have to be the complete disaster it sounds like. Here’s how to limit the damage to your company and reputation.  Read more

How I Did It: Bob Moore, Bob's Red Mill

Bob Moore was a middle-aged retiree when he launched his second career. He nurtured it into a $70 million business -- and then gave it away to his employees.  Read more

The Growth Ethic

A day in the life of an Inc. 500 robotics company that experienced 18,000% growth.  Read more