Carl Jung


Myers-Briggs Type Indicator (MBTI)

The Myers-Briggs Type Indicator (MBTI) is an instrument designed to evaluate people and provide descriptive profiles of their personality types. Based on ...  Read story

The Eight Books to Read Before You Start Your Business

A look at eight books that won't give cut-and-dry answers about how to start a business, but will pose questions that aspiring entrepreneurs should ask thems...  Read story

Book Review: Companies Are People, Too

Companies Are People, Too by Sandra Fekete with LeeAnna Keith John Wiley & Sons 254 pages $29.95 ...  Read story

Mom Pop Psychology

Your company has a personality all its own. Find out what it is.  Read story

The Return Of Billy Jack

Tom Laughlin has set out to do for videocassettes what Amway did for household products and Domino's did for pizza  Read story

No Experience Required

By surrounding herself with experts, can this business owner write a success story with her obscure tea drink?  Read story

How I Did It: Nancy Traversy, Founder and CEO, Barefoot Books

Kids are really smart, says the owner of Barefoot Books. And big bookstore chains are stupid. After 13 years in independent publishing, Nancy Traversy defini...  Read story

Entrepreneur of the Year: Ping Fu

She came to this country by way of a Chinese prison, but that's the past, and the future holds a tantalizing promise of smarter, cheaper manufacturing and be...  Read story

Mad about You

The story of what happened when a company's founder brought in his wife to run the company.  Read story

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