Chuck Sussman


Supersalesman Chuck Sussman

Feb 1, 1986

From Sauna Pants to the INC. 500: the hilarious confessions of a mail-order maestro.  Read story

Supersalesman Or Snake-oil Salesman?

By Lida Orzeck |  May 1, 1986

In addition to being hilarious, at least one of Chuck Sussman's confessions is downright sacrilegious (Face-to-Face, February). It is rare to encounter a ...  Read story

Supersalesman Or Snake-oil Salesman?

By Robert W. Timmerman |  May 1, 1986

Your article about Chuck Sussman and all the fun he has in direct-mail marketing is yet another story about a hotshot salesman who produces something of v...  Read story

Marketing;

By Reported by Patricia Amend |  Oct 1, 1986

Whenever sales get soft, you can bet that someone in your company will start pushing for a price cut. That's often a bad idea. A price cut may not genera...  Read story

Avoid the Price-Cut Trap

Jan 1, 1998

Bundling products together can help move regularly priced products when sales go soft - especially when the marketfor the product is weak to begin with.Read story

Copycat And Mouse

By Lisa R. Sheeran |  Apr 1, 1986

When you file a patent-infringement suit, about the only sure result is the size of the legal bill.  Read story

IncQuery: In Search of the Dream Business

By Bo Burlingham |  Aug 1, 2002

Advice on researching a "can't miss" idea, deciding whether to hire your first employee, and exploring various approaches to selling.  Read story

Inc Query: How to Cure Those Mail-Order Blues

By Bo Burlingham |  Mar 1, 2002

How to deal with an unresponsive buyer. Plus: strategies for pumping up catalog sales.  Read story

IncQuery: Turning Ideas Into Products

By Bo Burlingham |  Oct 1, 2002

How to go about getting your first products manufactured, financing a big sale, and marketing a service that no one wants to think about.  Read story

Will Work for Paycheck

By Bo Burlingham |  Oct 1, 2001

Can an entrepreneur find happiness working for someone else? Plus, answers to questions about discontinuing a product, valuing a company, and more.  Read story

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