Keeping Long Sales Alive
You've been calling on a prospect for more than two years. Suddenly, he getsready to buy, and he doesn't even call you to give you a chance. He buys froms... Read story
Coca-Cola Classic
Inc. Online Exclusives: May 2008, - Inc. Article
May 2008 BEST OF THE BLOGS Read story
Trademarks, By John D. Oathout. Charles Scribner's Sons, 597 Fifth Ave., New York, Ny 10017; 210 Pp., $20.
Frademark law -- what little there is of it -- is the mushy stuff of which whopping attorneys' bills are made. Perhaps wisely, Oathout eschews giving leg... Read story
Coke Targets Small Business in Trademark Dispute
August 30, 2004 -- Companies will go to great lengths to protect their names, like The Coca-Cola Co. The world's largest beverage maker f... Read story
Business for Sale: Mid-Atlantic Vending Route
Looking to buy a business where you can dominate the market? Consider this in-office vending-route business. Profile includes price, how the business was val... Read story
Did Seth Go to the Dark Side?
Another natural foods guy sells out. Seth Goldman, founder of Honest Tea, says his deal with Coke is all part of staying true to his mission. Read story
Reading the Tea Leaves
Seth Goldman, the founder of Honest Tea, offers his take on corporate responsibility, the secret to steady growth, and taking on Coke. Read story
Honest Tea's New Deal with Coke: "Just a Tad Sweet"
Founder Seth Goldman gets an infusion of capital without giving up control. Read story
Water Under The Bridge
Bruce Nevins is not the only one to suffer a string of commercial failures. The two major players in the soft-drink business, Coke and Pepsi, have had any... Read story
Thriller
This summer's best reads can be found on the business shelf Read story
The Real Winners and Losers
Companies shelled out a record $2.7 million for 30 seconds of airtime during the Super Bowl. So who got their money's worth? A look at the best and worst com... Read story
Pepsi Veteran Pops Up Again With King-cola
Walter S. Mack figures life was easier back in 1938, when he took Pepsi-Cola, then a syrup sold through candy stores, and in only three years turned it in... Read story
Dial 800 Toll-free
Telemarketing has become big business, with big numbers (nearly a quarter of a million 800-number lines in the United States today, with 1.9 billion calls... Read story
Updates
Making the Most of a Brush With Fame November 2006 In our list of 50 green entrepreneurial companies ("Read story
Naming Your Price
Using imaginative pricing strategies to increase profit. Read story
What's Next: Blinded by the Buzz
Everyone is chasing Internet buzz. But be careful. Online hype doesn't always deliver. Read story
How Healthy is Your Office?
Are you a health-savvy boss or should your employees audition for the next Fast Food Nation documentary? Take Inc.'s quiz for a good indication. Read story
Making A Splash
A W's soft drinks compete with Coke and Pespi by strategizing sales promotion. Read story
Brand New
Will this start-up be able to keep changing its brands to keep up with the ever-changing beverage market? Read story
Stage Might
Director Ben Cameron talks about the changing role of live theater in the digital age. Read story
Tales My Guru Told Me
Fact, fiction, and a few words of good advice: A sampling of quotes that have helped create the Internet buzz. Read story
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THE LITTLE TRADEMARK THAT DID: Many companies have successfully preserved their trademarks, despite the fact that their brand names have become virtually ... Read story
Fat Times For Small Suppliers
When The Coca-Cola Co. and PepsiCo Inc. dropped saccharin from many of their diet drinks in favor of aspartame late last year, a group of small companies ... Read story
Branding: The Doings Online
You remember the go-go days of the late 1990s, when newly-minted Internet companies figured that the way to build a company was to use branding to drive m... Read story
Grist: The American Ambassador
American brands like Coke and McDonald's may end up being casualties of war. Read story
Report On The States;
CENTER OSSIPEE, N.H., IS NOT THE sort of town that makes you think instantly of twenty-first-century America. Deserted by the railroad and skirted by Rou... Read story
Cinema for the Enterprising
The best-ever movies about running a company. Read story
Cancel the Christmas Party!
Tips on hosting a successful holiday bash, including keeping it fresh and exciting, allowing employees to plan it, saving money, and limiting your liability. Read story
Offering Personalized Customer Service with CRM Software
Jack Mitchell offers advice on using CRM software to provide personalized customer service Read story
Hot Product, Cold World
Profile of a beverage start-up and the emotional pain of bankruptcy and failure. Read story
The Virtual Water Cooler
A look at how various entrepreneurs who have left large companies are coping with life as small-business people. Read story
Cool Juice, Hot Sales
Being unable to get your bottled drinks onto supermarket shelves may point you to more original outlets. Urban Juice & Soda, in Vancouver, B.C., can't aff... Read story
Q: Is the U.S. Losing Its Economic Edge?
A: not a chance, thanks to innovative entrepreneurs and curious consumers. Amar Bhidé on why the techno-nationalists have it all wrong. Read story
Things I Can't Live Without: David Horvath
Why the creator of Ugly Dolls wants to visit the home of a monster. Read story
The Press and Windows 95
A reporter tells what it was like covering the launch of Microsoft's Windows 95 and what was lacking in the coverage. Read story
"they Took My Name But They Didn't Get My Goat"
Taylor Wine Company prevented Walter S. Taylor from using his name on his own wines. Says Walter Read story
Travel Tips for Retailers
Three strategies can help retailers expand abroad. The trick is to choose the one that best suits your particular ambitions and your starting point. Read story
Inc. 500
Half-a-thousand reminders that business ingenuity and economic leadership still start with entrepreneurs. Read story
Contributors
For our guide ... Read story
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