Cooper-Hewitt Museum


With Good Looks Come Big Profits

By Angus Loten |  Oct 10, 2006

As consumers invest more time and money into what they buy, a growing number of companies are placing heavy emphasis on design.  Read story

Brand on the Run

By Christopher Caggiano |  Dec 1, 1998

Martin Connolly, CEO of bicycle-wheel manufacturer Spinergy Inc., used a combination of buzz, product placement, and celebrity endorsement to cultivate one o...  Read story

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