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David Hallerman


Recent Articles about David Hallerman

In E-mail Marketing, Consumers Weed Out the Weakest Links

It's time for e-mail marketers to shape up. At least that seems to be the message suggested by a new round of research measuring click-through rates.  Read more

YouTube Reaches Two Billion Hits a Day

Video-sharing website YouTube celebrates its fifth birthday today with the news that it receives more than two billion hits daily. That's a...  Read more

60-Second Business Plan: Circular Logic

You've got to be either crazy or brave to think you could make a buck in Internet advertising these days. But that's just what John Strisower has in mind.  Read more