Diane Sawyer


Low Budget, High Impact

When you're a solo entrepreneur, marketing your products and services can seem like more than you can afford. However, take it from our experts, it doesn't h...  Read story

The Soloist

In the August 1998 issue of Inc. , Rubin began chronicling her career as a solo act. In this excerpt from her diary, she searches for her own identit...  Read story

Word of Mouth

Word of mouth brings one bread business into great expansion.  Read story

The Word Is Out

One cold call to a dealer can start word-of-mouth advertising and get your product into stores. Lynn Gordon, proprietor of French ...  Read story

'Rebranding Leadership'

Harriet Rubin, author of The Mona Lisa Stratagem , has spent a lifetime trying to rewrite the traditional rules of business. So what's she setting he...  Read story

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