Forrester Research Inc.


Recent Articles about Forrester Research Inc.

Where to Buy Computers

Finding a bargain on computers and equipment for the office means knowing the ins and outs of online and offline retailers.  Read more

Building Customer Satisfaction Is Mission Critical

A Forrester Research report revealed that online shoppers expect customer service at every point in the transaction process, not just at the postpurchase ...  Read more

Online Retailers Optimistic

Consumers looking for deals on the Web are giving e-commerce a boost, a new report says.  Read more

Time May Be Ripe to Move Online

May 26, 2004 --For small businesses that have been debating whether to move online, recent sales numbers are making a strong case for maki...  Read more

Does Brand Draw Young Consumers Online?

What's in a name? A new report from Forrester Research Inc. says the answer to that question for young consumers is "not much." Teens use the Net for ever...  Read more

Small-Game Developers Poised to Score

Gamers see a new way to compete.  Read more

Small-Game Developers Poised to Score

Gamers see a new way to compete.  Read more

Consumer Spending On-Line

Some data that shows the past and projected dollars spent buying products on-line.  Read more

Newsgroups and Blogs

Related Terms: Electronic Bulletin ...  Read more

Time to Accept Contactless Payments?

Large chains the likes of Exxon Mobil, Arby's, CVS, and other top retailers now accept contactless payments. But should small and mid-sized retailers also sp...  Read more

Small Businesses Plan to Increase IT Spending

April 2004 --Small and medium size businesses plan to increase their IT spending this year by 6.6% over 2003, according to a recent study ...  Read more

Telecom Services for Business by the Bundle

Small and mid-size businesses want more than phone lines and Internet connections from their service providers. That's why telecom companies are now offering...  Read more

Recruiting Software: You're Hired!

Big businesses have long used Web-based recruiting software to weed out good job candidates from bad. Now that it's come down in price, small and mid-sized b...  Read more

The New Basics of Marketing

What you need to know about: websites, email, mobile phones, social networks, viral video, blogging.  Read more

10 Steps to Database Security

Most small and mid-sized businesses that build and administer databases focus on performance and availability. Security is usually an afterthought. Until you...  Read more

Got a Netbook? Now You Need Accessories

Those portable and affordable netbooks seemed like a great idea to outfit your staff but now you need some handy peripherals to expand the functionality, suc...  Read more

This Week's Yawners in Tech

Here's this week's batch of not-exactly-lead-story-material headlines: -Microsoft has announced a new partnership to put MySpace's mobile app on W...  Read more

Onsite vs. Off: Where Should Your Servers Be?

Considerations such as power costs, servers crashing, and security need to be considered when making the decision where to store your servers.  Read more

Onsite vs. Off: Where Should Your Servers Be?

Considerations such as power costs, servers crashing, and security need to be considered when making the decision where to store your servers.  Read more

What's Hot In IT Jobs

Overall, the story is grim for IT professionals. According to Forrester Research, IT recruiting is as flat as a pancake. But if you have the righ...  Read more

Slow Website? 6 Ways to Speed it Up

Website slowdowns have twice the negative impact on your online business as outages, research shows. In fact, slowdowns are 10 times more likely to occur tha...  Read more

19 Blogs You Should Bookmark Right Now -- Charlene Li

There are millions of blogs out there. And most of them aren't worth your time. So we scoured the Web and came up with a list of the smartest bloggers, who j...  Read more

Outsource at Your Own Risk

May 2004 -- Outsource at your own risk is the message some states are sending to companies looking to go abroad in order to save some mon...  Read more

How Fast Should Your Network Be?

Speeds for business wide-area networks can range depending upon your provider, your budget, and how big you want your business to be.  Read more

Email Recovery Services: For Disasters Large and Small

Outages of email from such events as floods, fires, earthquakes, and even more minor disasters, such as virus attacks, are driving businesses to email disast...  Read more

Leveling the Playing Field

Smaller retailers are reaping big rewards--and giving the big guys a run for their money--online. According to Forrester Research, about 45% of the $26 bi...  Read more

How to Protect Your Business from Spyware and Adware

Tips for safeguarding PCs across an enterprise.  Read more

How to Send E-Mail Your Customers Will Love

Inboxes are loaded with them: well-meaning, but poorly designed, badly written e-mail marketing messages. Digital envelopes stuffed with logos, banners, ...  Read more

5 Takeaways from Growco

A look at some lessons I learned at Inc. magazine's 2011 Grow Your Company Conference.  Read more

The Hidden Costs of Open Source

When switching your business to open source software, you lose the licensing fees but may pick up other costs.  Read more

CRM Made Simple

New Software To Supercharge Your Sales.  Read more

Small Businesses on Facebook: Helpful?

According to a new survey put out by Merchant C...  Read more

From Blogs to Online Communities

Now that there are so many blogs, and search engines aren't reliable enough to be the main source of Internet-based customers, online communities may be the ...  Read more

New Strains of Anti-Virus Protection

No security solution will block every zero-day exploit or thwart every threat, but a host of new products can help IT managers identify a broadening plethora...  Read more

Businesses To Spend Less on Technology

As the global recession deepens, businesses will cut their IT investments in 2009.  Read more

The Truth about Cyber Monday; Tour the Gawker Offices

Tour a Start-up's Office: The Gawker edition. Gawker Media, the parent company behind blogs like Valleywag and io9, has been experiencing a growth ...  Read more

How to Improve Your Company's Customer Service

In a tough economy, improving your customer service can be the key to survival.  Read more

Index

A comprehensive guide to companies, organizations, and individuals featured in the October 1998 issue.  Read more

Pick and Choose: Social Networking Vendors

Before selecting a platform for an in-house social network, decide what purpose it will serve, who’ll use it, and how large it could grow. Then sift throug...  Read more

Get a Grip and Learn to Ship

Many e-tailers have lost sight of the forest for the trees. In some cases, they invest several million dollars in development and technology but forget to...  Read more