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Gail Goodman


Recent Articles about Gail Goodman

Businesses Beef Up Marketing

Expecting weaker sales ahead, stores are planning big holiday promotions.  Read more

Searching for a CEO

It's not easy to hire someone to run the company you founded. But in early 1999, as start-up Roving Software was raisi...  Read more

How to Create a Killer E-mail Newsletter

Nine tips for designing an e-mail newsletter that won't have customers reaching for the Unsubscribe button  Read more

More Small Businesses Plan to Give Holiday Bonuses This Year

Owners expect a strong holiday season despite worries about the economy.  Read more

Want to Know What Your Customers Are Thinking? Just Ask

A weekly look at the latest products and services designed to help you run a better business.  Read more

Mother’s Day Means Big Business for Small Companies

The average shopper is spending more than $122 on Mom this year.  Read more

E-mail Marketing the Right Way

Whether you do it yourself or outsource it to someone else, here's the lowdown on e-mail marketing to avoid having e-mails be filtered away as spam.  Read more

Intuit, Constant Contact to Deliver Email Marketing

A new online center will offer Web marketing tools to smaller businesses.  Read more

The Secret Life of a Serial CEO

Bob Cramer has piloted six companies to big paydays. Now he has found a start-up that offers something else--excitement, poetry, a legacy.  Read more