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Stop E-mail Marketing from Resembling Spam
Where is the line that separates e-mail marketing from spam? A careful email marketing campaign can successfully reach customers and increase sales while kee... Read more
Gartner Inc.
Recent Articles about Gartner Inc.
Spending Too Much or Too Little on Tech?
Benchmarking IT costs can help you find the right level of spending on information technology. Data on spending in 27 industries may help. Read more
Spending Too Much or Too Little on Tech?
Benchmarking IT costs can help you find the right level of spending on information technology. Data on spending in 27 industries may help. Read more
Protect Your Business from Phishing
This email fraud no longer targets only big commercial banks. The names of smaller companies are now being used to try to lure victims into revealing private... Read more
5 Tips to Reduce Telco Costs
Saving money on telecommunications for your business is easier than you think if you mix common sense with some of the new technologies available. Read more
TechnoFile: Identity Crisis
By now, you've heard that identity theft is among America's fastest-growing crimes , with nearly 10 million cases last year alone, and y... Read more
TechnoFile: Identity Crisis
By now, you've heard that identity theft is among America's fastest-growing crimes , with nearly 10 million cases last year alone, and y... Read more
Beware the Ailing PC Maker
A newsletter, 'The Gartner Letter,' tracks hardware vendors whose financial setbacks may lead to deteriorating quality. Read more
Counting The Computers
Everyone knows the computer business is big, but nobody seems to know exactly how big or who has what piece of it. That is how the folks at the Comtec Mar... Read more
Online Banking Scam: Hook, Line and Sinker
June 16, 2004 -- The latest scam in online banking may have you falling hook, line and sinker the next time you enter sensitive banking i... Read more
10 Hot Technologies for 2009
What are the new technologies that stand to change the way you do business in 2009 and beyond? Here are at 10 to consider. Read more
Portrait of a Telecommuter
The consulting firm the Gartner Group offers some averages about telcommuters as well as some predictions. Read more
The Ticker
Roger Staubach scores, while Steve and Barry contemplate life after bankruptcy. Read more
Computing On the Go
New laptops for every purpose. Read more
Webtop OS: What's on Your Desktop?
The new crop of Web 2.0 remote desktop operating systems, called Webtops, is a new way to run business workstations. All you need is an Internet browser. Read more
Laptop Allowances for Workers
How to turn depreciating company property into the next great perk. Read more
Full Coverage
How to hedge your cyber risk. Read more
Full Coverage
How to hedge your cyber risk. Read more
5 Good Reasons To Let Your Employees Work From Home
It seems telecommuting is finally hitting critical mass. According to a recent survey put out by Gartner Research, one in four Americans worked from home ... Read more
Alphabet Soup: What are WEP and WPA?
Wireless networking security has evolved -- don’t get caught using an outdated protocol for your business. Read more
A Second Act for CRM
Customer relationship management software is back -- and worth another look. Really. Read more
A Second Act for CRM
Customer relationship management software is back -- and worth another look. Really. Read more
Picking an SaaS Vendor: Upstart or Big Player?
As the big names in software unveil software-as-a-service products, businesses have never had so many options. But is it better to go with a big name or an I... Read more
2003 Tech Buying Guide: Handhelds Go the Distance
Report from business owners on the latest in handhelds. Read more
2003 Tech Buying Guide: Handhelds Go the Distance
Report from business owners on the latest in handhelds. Read more
Beware of Botnets and Other New Kinds of Spam
Spam is increasingly coming in new and more dangerous strains, including junk email that contain images or viruses that take over your PCs and turn it into a... Read more
Tips to Reduce Printing Costs
With printer ink as expensive as fine champagne, business leaders need to look at what and why they print, print on both sides of paper, and beware of hidden... Read more
Recycling Cell Phones for Profit
Companies are finding that such environmental strategies can be more than good--they can be profitable. Read more
Social CRM versus Real Customer Service
Gartner analyst Michael ... Read more
Providing a Safety Net for Confidential Data
As small businesses outsource more work and switch to Web-based applications, it’s critical to have practices in place to safeguard confidential company in... Read more
Why CRM Initiatives Fail and What You Can Do About It
Over the last several months, there's been a lot of debate about the validity of CRM as a business strategy. Gartner Dataquest recently found that as many... Read more
Will High Online Customer Satisfaction Last?
While consumers are continuing to feel the bumps associated with the relatively new online shopping experience, overall they're happy. Many more Americans... Read more
Six Ways to Use IM Productively
How to improve productivity by using instant messaging while avoiding the wasted time so often associated with IM. Read more
Is BlackBerry Losing Ground?
Once the reigning champion among business handhelds, BlackBerry maker RIM is steadily losing market share. What happened? Read more
Positive ID: All About Biometrics
Biometric identification sounded like a way to prevent unauthorized users from accessing company property or info. But you may be surprised to learn how busi... Read more
Has the Greening of IT Gone Too Far?
When companies go green, how do the cost savings measure up against server agility? What should companies be aware of when vendors want to sell them energy-e... Read more
Seven Reasons to Host Business E-mail
Businesses are moving away from simply adding more e-mail servers as they grow and opting to host e-mail with a managed service provider. Some reasons includ... Read more
Missing Link
Getting programs to work together. Read more
Supercharged Sell
Sales-force automation is a powerful tool but succeeding with it is no easy matter. Read more
Servers Made Simple
Desktop computers may no longer be necessary for on-the-go entrepreneurs, but there are some caveats. Read more
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