Gary Erickson


The Pioneers

They built these businesses back when green was just another color.  Read story

Starting Up in a Down Economy

Nobody loves a recession*. But many successful entrepreneurs say that, in retrospect, they were lucky to have launched their businesses in tough times.  Read story

Follow the Leader

Kali's SportNaturals Inc.'s all-natural Clif Bar scores big in the energy-bar industry. A profile of an Inc. 500 company.  Read story

The Game Of The Name

A look at some of the unlikely ways Inc. 500 CEOs came up with the names for their companies.  Read story

Where Really Bad Ideas Come From

Before starting the companies that made the 1998 Inc. 500, many CEOs pursued dubious business concepts that ultimately bombed. Here are the lessons ...  Read story

Best of the Small Business Web: Raising the Bar

Clif Bar's Web site helps the brand make a personal connection with its customers.  Read story

Gary Erickson on Balancing Sustainability and Other Business Objectives

Clif Bar's founder talks about balancing sustainability and effectiveness  Read story

Just Say Om

With tough, new rivals like Nike and Reebok, Sara Chambers's yoga business is suddenly getting stressful.  Read story

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