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Huggies Baby Care Products


Recent Articles about Huggies Baby Care Products

The Future of Consumer Research

Are you still using traditional focus groups? New techniques could help you discover what your customers are really thinking.  Read more

How to Find the Right Partnerships

We just did something that some would say is crazy. We -- the company best known for making "worm poop" gardening products bottled in what were previously...  Read more

Economies of Scope

Economies of scope are cost advantages that result when firms provide a variety of products rather than specializing in the production or delivery of a si...  Read more

What's In That Diaper?

In 2002, Jason and Kimberley Graham-Nye faced a decision: cloth (a hassle) or disposable (wasteful). "We looked at each other and said, 'That's it?'" says Ki...  Read more

Traditional Media Advertising: We Will Miss You, After All

Unless you've just returned from Mars; you are probably aware that the newspaper business is dying. Television news isn't doing so hot, either. I...  Read more

Changing Diapers

The second try for a diaper start-up company is proving more successful.  Read more

Thiel's Dropouts Announced

The early Facebook investor just gave 24 kids $100,000 each to leave college, plus Zynga's looming IPO, and the rest of today's news.  Read more

"My Name Is Dave, and I'm a Growthaholic"

David Pitassi, former CEO of the 1993 number one Inc. 500 company, Drypers Corp., describes the inescapable allure of running a fast-growing .  Read more

Diaper Dan

Profile of a start-up diaper-delivery service.  Read more

The Enemy Within

Tim Wagner and his partners were so successful in challenging Procter Gamble for a share of the diaper market that they never saw the threat from...  Read more

Targeting the Giant

Drypers won the top spot on the Inc. 500 by going up against Procter Gamble.  Read more