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Ian Cohen


Cal McAllister and Ian Cohen, Founders of Wexley School for Girls

Cal McAllister and Ian Cohen are the founders of the advertising agency, Wexley School for Girls.

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Recent Articles about Ian Cohen

The Wexley Way

In the advertising racket, the future is coming up fast. Or maybe it's already here, at an obstreperous little agency called Wexley School for Girls  Read more

Reader Mail: October 2011

Readers respond to our our story about globetrotting 21-year-old Ankur Jain and our How I Did It feature package, along with columns by Jason Fried and Meg H...  Read more

The Wexley Way: How to Think Creatively in 8 Easy Steps

Wexley School for Girls is an amped-up media-agnostic advertising agency that will do just about anything to attract business for clients. Here, the Wexley t...  Read more

Editor's Letter: Where Stories Come From

A press release will never beat a good conversation.  Read more

14 Tales of Unexpected Success

Fourteen company builders talk about their successes, their failures, and the lessons they learned along the way.  Read more

5 Secrets to Great Advertising

The principals of the Wexley School for Girls may seem wacky, but there is a highly effective method in their madness. Here are five lessons in crafting a me...  View slideshow

Learning to Communicate With Employees

Cal McAllister’s staff was unhappy and confused, and he had to take responsibility.  Read more