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John Moore


Recent Articles about John Moore

The Real Winners and Losers

Companies shelled out a record $2.7 million for 30 seconds of airtime during the Super Bowl. So who got their money's worth? A look at the best and worst com...  Read more

The Super Bowl's Real Winners

Our panel of marketing gurus highlight the best (Snickers' kissing mechanics) and worst (CareerBuilder's survivalists) of this year's Super Bowl ads.  Read more

All the President's Men

Biotech firm fights federal bureaucracy by turning government into a partner and ally  Read more

The Biggest TV Network You've Never Heard Of

Michael Stern started PRN with this insight: If most people make their buying decisions inside the store, why not show them commercials inside the store? Bec...  Read more