Kellogg Company


More Myths

Inc. magazine's editor-in-chief discusses the evolution of E-culture, start-ups that help other new companies out of the gate, competing against a m...  Read story

Upstarts: Start-Up Services

A look at several companies that sell "start-up-in-a-box" services designed to help new businesses hit the ground running.  Read story

Gross National Products

Clacking teeth. Rubber octopuses. Exploding lighters. Believe it or not, some people build companies around this stuff  Read story

Public Policy: What Does Business Really Want from Government?

This article explains how government must reinvent economic and regulatory policies to match today's marketplace.  Read story

The Legacy Of Charlie Moore

Two friends. Two companies. Two totally different management styles. One life became a story of shared success, the other ended in tragedy  Read story

Hot Start-Ups

It's easy to forget that the best new business ideas are often the simplest. Here are 10 start-ups that will have you wondering, "Why didn't I think of that?"  Read story

Everything that Happens Is a " Take"

Being a part of a team, part of something larger than you are, is really how success is created. The only thing you can do by yourself is to fail. So if y...  Read story

How Can I Adapt as My Market Changes?

Mark Tierney's company was barely up and running when his primary market all but collapsed. Tierney had left his job as chief executive of a subsid...  Read story

Steel Union Boss;

In style and substance, the new president of the United Steelworkers of America resembles nothing so much as a tough-minded business executive. And his formi...  Read story

In the Eye of the Beholder

An up-close look at the 1990s fad, 3-D images, and how one entrepreneur stumbled into it and hit pay dirt.  Read story

Cat Fight

The creators of Kitty Litter discovered that you don't really know your market until a company like Clorox tries to take it away.  Read story

Hard Questions

Here's how Inc. 500 CEOs answered 10 difficult questions, including "Should I take my company public?" "How can I keep my employees?" and "Should I ...  Read story

Famous Amos on Raising Capital

Wally Amos, founder of Famous Amos and Chip & Cookie, on raising capital and choosing investors  Read story

Rational Exuberance

Mairs & Power Growth gets good brands--and for cheap. The numbers put up by the Mairs & Power Growth fund are the stuff of dreams. Over the past ...  Read story

Rational Exuberance

Mairs & Power Growth gets good brands--and for cheap. The numbers put up by the Mairs & Power Growth fund are the stuff of dreams. Over the past ...  Read story

Competitive Advantage

What to expect in the 90's from the market changes that brought about the entrepreneurial boom of the 80's.  Read story

Letter to the Editor

An interview with a woman company owner who has some interesting ideas about women and entrepreneurship.  Read story

The Education of a Big-Company Man

Jim Kilmer's years at H.J. Heinz didn't prepare him for company-building as well as he had expected.  Read story

Executive Education: Inc. Shops the Top Marketing Programs

A list of five sales-and-marketing "executive ed" programs, with information such as tuition, length and phone numbers.  Read story

Why Didn't I Think of That?: Delivering the Kids

A look at how two entrepreneurs launched their $4-million textbook-cover-advertising company.  Read story

Been There, Doing That

As researchers study how women do business, they're finding women-owned companies offer some interesting strategies.  Read story

The Matchmaker

An anatomy of start-up Career Central, a matchmaker for companies and business school graduates. Includes CEO Jeffrey Hyman's business plan, financial strate...  Read story

The Best Business Plan on the Planet

Go behind the scenes with one of the judges at Moot Corp., a world-renowned business-plan contest hosted by the University of Texas at Austin.  Read story

In Praise of the Six-Hour Day

Author John Izzo believes that employees will continue to push for more flexible hours.  Read story

Benefits: Looking for the Next 401(k)?

A tax-free savings plan for college sounds like a great perk, but take a close look at the fine print before signing on.  Read story

Sales: What Works Now

Perplexing as the current sales environment may seem, there are strategies for coping with it. Inc surveys the changing entrepreneurial landscape to...  Read story

Splitting Heirs

In which two brothers take over the third-generation family wine-selling business. They quarrel, as brothers do. And now it isn't a family business anymore.  Read story

The Biggest TV Network You've Never Heard Of

Michael Stern started PRN with this insight: If most people make their buying decisions inside the store, why not show them commercials inside the store? Bec...  Read story

The Netty Professor

Marketing professor Bruce Weinberg's study of the online retail experience became something much bigger: a personal obsession with shopping on the Web. Does ...  Read story

Did Seth Go to the Dark Side?

Another natural foods guy sells out. Seth Goldman, founder of Honest Tea, says his deal with Coke is all part of staying true to his mission.  Read story

The Get Ahead Guide: Erin McKenna Makes the Best Cupcakes in New York City

Now she wants to go national. How fast can she grow?  Read story

Training Young Salespeople

A program at MIT offers a window into the minds of Gen-Y sales reps  Read story

Inc. Executive Education

Inc. Executive Education brings a set of course...  Read story

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