Kleenex Tissues

Why Cell Phones are Replacing the Laptop

Even people who write reports and simple data entry will find themselves leaving their notebook computers behind.  Read more

Economies of Scope

Economies of scope are cost advantages that result when firms provide a variety of products rather than specializing in the production or delivery of a si...  Read more

Surviving in the Nike/Reebok Jungle

New Balance tries to compete in a shrinking industry dominated by intensely competitive giants.  Read more

A Maverick's In-Flight Movie

Martin Scorsese immortalizes an entrepreneurial legend.  Read more

Hey, Must Be the Money

Last night on American Inventor , the third episode of the season that you can now watch e...  Read more

Strange, But True Bytes

What happens in Athens, stays in Athens? We recognize that the Read more

THE LITTLE TRADEMARK THAT DID: Many companies have successfully preserved their trademarks, despite the fact that their brand names have become virtually ...  Read more

Thiel's Dropouts Announced

The early Facebook investor just gave 24 kids $100,000 each to leave college, plus Zynga's looming IPO, and the rest of today's news.  Read more

Name-calling

What the name of your company and products says about you and your business.  Read more

America's Oldest Brewery

For almost two centuries, tiny, family-owned Yuengling survived by refusing to grow. So how'd it get to be America's fifth-largest brewery?  Read more

The Razor's Edge

With a hip target market and a cool product concept, Todd Greene hopes to carve out a niche for himself in the tough razor industry. But can the HeadBlade cu...  Read more

Customer Service: The Last Word

Profile of a software company whose quality and superb customer service result in word-of-mouth sales.  Read more

Feet Don't Fail Me Now

Shoe manufacturer must differentiate its offerings from cheaper imitators through marketing and advertising.  Read more