Lions Gate Entertainment Corp.


The Best Ads $2.6 Million Can Buy?

By Angus Loten |  Feb 2, 2007

Forget Madison Avenue. Super Bowl advertisers are drawing their inspiration from YouTube this year.  Read story

Case Study Update: Selling a Successful Widget

By Jason Del Rey |  Apr 1, 2009

Back to Business: A marketing gimmick became a hot side act for this software maker. Selling it meant the company could refocus and grow eve...  Read story

A Software Company's Whimsical Widgets Were an Instant Hit. But Its Core Product was Getting Overshadowed.

By Alex Salkever |  Jan 1, 2008

To embrace or flee Facebook?  Read story

  • 1