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The rules of product placement are changing. Here's how to land a starring role for your firm. Read story
The rules of product placement are changing. Here's how to land a starring role for your firm. Read story
Millions of women love and trust Suzanne Somers. That, as Somers and her husband, Alan Hamel, realized long ago, is the definition of a market niche, one the... Read story
Getting preferential treatment from big vendors is deliciously easy for Dylan's Candy Bar. Read story
The key to successful on-line sales for this shoe site lies in finding a great niche and sticking to rigorous numerical standards. Read story
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