Michael Marn


Recent Articles about Michael Marn

The Power of Pricing

By: Michael V. Marn, Eric V. Roegner, Craig C. Zawada At few moments since the end of World War II has downward pressure on prices...  Read more

Pricing New Products

How much should you charge for a new product? Charge too much and it won't sell -- a problem that can be fixed relatively easily by reducing the price. Ch...  Read more