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I have a bias towards solutions that are homemade but functional, bothoff-line and online. When I was a kid, I had my bedroom rigged up so that I c... Read more
I have a bias towards solutions that are homemade but functional, bothoff-line and online. When I was a kid, I had my bedroom rigged up so that I c... Read more
Fancy playing Russian roulette with your online business? Of course not, but if you knew how insecure your domain name might be, you'd realize what... Read more
OK, I admit it: I'm a closet print lover. Always have been and, I guess, always will be. Nothing can compare with the heft of fine paper, th... Read more
I have a bias towards solutions that are homemade but functional, bothoff-line and online. When I was a kid, I had my bedroom rigged up so that I c... Read more
Fancy playing Russian roulette with your online business? Of course not, but if you knew how insecure your domain name might be, you'd realize what... Read more
Mind share. It's important. Your company and/or products need to capture and own the hearts and minds of customers, prospects, the media, venture capitali... Read more
Fight the good fight against spam, and stay on the right side of the law. Read more
People enjoy taking surveys when they feel that their opinions are valued, and they like finding out what others are saying about an issue. Surveys are an... Read more
Merchant account providers, like most banks, pay close attention to the companies with which they do business. Such factors as your company's length of ti... Read more
Before you choose a backup solution, you need to examine your needs. First, you'll need to determine how much data you have to back up and how frequently ... Read more
People enjoy taking surveys when they feel that their opinions are valued, and they like finding out what others are saying about an issue. Surveys are an... Read more
Before you choose a backup solution, you need to examine your needs. First, you'll need to determine how much data you have to back up and how frequently ... Read more
An ever-growing number of communication tools on the market today are designed to enhance communication between Web merchants and their online shoppers. E... Read more
Before implementing any new communication tool, compare the development, training, and staffing costs against the costs of outsourcing. Don't forget to in... Read more
You can offer your customers a wide variety of value-added services to improve their shopping experience. You will want to evaluate each potential value-a... Read more
Australian consumer groups claim these rights: 12 Principles of E-Commerce Consumers using e-commerce are enti... Read more
On the Web, credibility is especially important because many people still find that purchasing online requires a leap of faith. The quality of your produc... Read more
We've all seen them - empty message boards, ancient posts, unanswered questions - the vast desert of unused discussion spaces. If the Internet is the new ... Read more
We've all seen them - empty message boards, ancient posts, unanswered questions - the vast desert of unused discussion spaces. If the Internet is the new ... Read more
On the Web, credibility is especially important because many people still find that purchasing online requires a leap of faith. The quality of your produc... Read more
Network etiquette is understood to be one basic rule: show consideration for the other party online. Until now, the edict has been written mostly f... Read more
Network etiquette is understood to be one basic rule: show consideration for the other party online. Until now, the edict has been written mostly f... Read more
Suppose you send an important news release to a media list and get no response. Do you just chalk it up to bad luck or should you follow up to incr... Read more
There are three main ways of pricing online advertising: Impressions Read more
There are three main ways of pricing online advertising: Impressions Read more
There are two types of marketing differentiation strategies for positioning your new product: differentiation by creating a new category and product diffe... Read more
Keeping a site accurate, literate, and credible is the first priority of Web site maintenance. Correct, without delay, any error found in-house or ... Read more
At some point in the life of your business, you'll probably need to hire someone to help out. But hiring employees brings added risk to your busine... Read more
E-mail communication is the lifeblood of customer relations. But if you aren't careful, you can end up spending too much money operating it with little to... Read more
Internal customer service guidelines and manuals are essential to the success of your training program and your customer service staff. These resources ca... Read more
You will get returns. Welcome them. They provide an opportunity to fine-tune your sales and delivery machine, making a one-time customer into a loyal, rep... Read more
Viruses are pieces of foreign code (programs) introduced into your system to perform unauthorized acts against your internal network. Some of the viruses ... Read more
You will get returns. Welcome them. They provide an opportunity to fine-tune your sales and delivery machine, making a one-time customer into a loyal, rep... Read more
E-mail communication is the lifeblood of customer relations. But if you aren't careful, you can end up spending too much money operating it with little to... Read more
Internal customer service guidelines and manuals are essential to the success of your training program and your customer service staff. These resources ca... Read more
Viruses are pieces of foreign code (programs) introduced into your system to perform unauthorized acts against your internal network. Some of the viruses ... Read more
InternetWeek recently ran a survey asking if companies ever use unsolicited commercial e-mail to market their bu... Read more
Consider for a moment e-mail newsletters created by other small-business owners to promote their businesses. Lists covering almost every conceivabl... Read more
Here's a proven, step-by-step plan for launching and maintaining a successful banner ad campaign. We've used it consistently for our clients at Read more
Do you scan e-mail subject lines with your finger twitching over the "Delete" button? Sure you do. We all do. Unless the offer, well, speaks to us ... Read more
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