The Cobbler's Shoes
An experienced accountant explains how she lost sight of the bottom line when she started her own company and why. Read story
Publishers Weekly
For The Busy Manager, Here's Inc.'s List Of Required Reading
These days, you could spend so much time reading about business that you wouldn't have time to run one. Read story
A New Chapter for E-Books
After falling flat in the early 1990s, are digital books ready to fly? Entrepreneurs are betting that new technology is creating a legitimate market. Read story
Telemarketing
Related Terms: Advertising Strategy ; Read story
Three Days in Cyberspace
An Inc. writer tries to live three days in cyberspace, with only his computer to connect with the world. Read story
Direct Public Offerings
Related Terms: Initial Public Offerings... Read story
Case Study: Finding the Right Price for a Hot Product
Luke Skurman's quirky college guides were a big hit. The problem was getting readers to pay. What if he gave the content away? Read story
How to Write a Business Best-Seller
Harvey Mackay, author of Swim with the Sharks Without Being Eaten Alive, tells about the marketing of his book. Read story
What Chief Executives Read
Profiles of successful entrepreneurs, their favorite books, and how reading helps them run their companies. Read story
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