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Reuben Swartz


Recent Articles about Reuben Swartz

When The Price Isn't Right

I got a great little tip this week from my friend, Reuben Swartz, President of Mimiran based in Austin, TX. Reuben's company develops and sells pr...  Read more

Tech Designs that Aren't Business Friendly

Got to have an iPhone for business? But what kind of message does that send your customers? Tech products can sometimes either help -- or hurt -- your abilit...  Read more

Software to Help You Set Prices

Business goes wrong when the price isn’t right. Can your company afford the high-end software that helps set prices? Can your company afford not to have it?  Read more

Free Pricing Analytics For SMBs

You can't do anything about the economy. What you can do is price your company's products and services more smartly to squeeze out maximum dollars. The qu...  Read more

How to Make the Switch to Mac

Apple is making serious in roads at long last with business users due to a perfect storm: Vista's woes, excitement about the iPhone, and promised enterprise ...  Read more

10 Money-Saving Technologies

In a recession, sometimes spending a bit on technology can actually end up saving your business money over the long term. Investments in virtualization, thin...  Read more

Techies, Don't Sell Yourself Short!

For technology and systems consultants, it's a temptation to cut your rates in today's economy. Don't do it, before you Read more

I Changed My Mind

Today's posting was going to be about the new round of rumors about Apple possibly launching an iPhone Nano just in time for holiday shoppers (and fourth ...  Read more