Sierra Designs


Traveling Light

By Adam Bluestein |  Apr 1, 2006

Does your luggage need to lose weight? Shrunken-down gadgets, compact necessities, and other little things that will lighten your carryon for your next busin...  Read story

Upstarts: New-Biz Watch

By Alessandra Bianchi |  Jul 1, 1998

A look at start-up Orosi LLC, a manufacturer of helmets for white-water kayakers; advertising campaigns built around kayaking imagery; and why adventure spor...  Read story

A Byte Of Education

By Abby Solomon |  Oct 1, 1983

Three years ago, learning to use a microcomputer was about as high a priority for a CEO as learning to type. That has changed. And if education is your goal,...  Read story

60-Second Business Plan: Ground Strategy

By Donna Fenn |  Jun 1, 2002

Too many nights sleeping outside on the hard ground inspired a new camp classic: a sleeping bag with a built-in padding system that makes life in the great o...  Read story

One Step at a Time

By David Goodman |  Aug 1, 1995

The story of how a new president was called in to help bring a manufacturing firm from the brink of failure.  Read story

The Un-manager

By Lucien Rhodes |  Aug 1, 1982

No ranks, no titles, nothing but profits. W. L. Gore Associates has an unusual approach to management structure -- none at all.  Read story

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