Boosting Software Sales
Software publishers learn more about retail customers through grass-roots market research and dealer councils. Read story
Software publishers learn more about retail customers through grass-roots market research and dealer councils. Read story
There was a time when keeping a company alive through its start-up phase required one sort of managerial attitude, and running a going concern required an... Read story
One of the key steps in preparing your business plan is targeting it to the right audience. If you're seeking out financing, for example, will your pl... Read story
Working in their attics, basements, and garages, seven entrepreneurs tacked together a totally new industry. Read story
How project-management software can provide effective management technique. Read story
Microcomputer software sales are heading for the stratosphere. But the most popular programs aren't necessarily the best. Read story
You've probably heard all the academic and formal definitions of a business plan--something to the effect that it's a document describing your company's g... Read story
At a two-day "boot camp" for high-tech start-ups, CEOs thought they'd be learning how to attract Silicon Valley investors. What they got was even more import... Read story
Program generators can allow you to be your own best source for software. Read story
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