Stew Leonard


Personalized Wisdom

By Inc. Staff |  Aug 1, 1988

One CEO's system for summarizing information gleaned from books on business.  Read more

When Less Is More

By Inc. Staff |  Sep 1, 1988

Retailer test-sells a smaller number of new products in order to avoid an unsalable inventory.  Read more

Roadside Research

By Elizabeth Conlin |  Apr 1, 1990

Before opening a new store, Stew Leonard conducted a market research test along the roadside in Danbury, CT.  Read more

Over-the-Top Customer Service

Jan 1, 1997

Pushing the limits of customer service may not be a part of your marketing plan. It's not a tactic -- it is a philosophy, a principle, and an attitude tha...  Read more

Fame

By Paul B. Brown |  Aug 1, 1988

Profiles of celebrity CEOs and the repercussions of recognition and publicity.  Read more

Lines Of Communication

By Nelson W. Aldrich Jr. |  Jun 1, 1986

An in-house TV station, the ultimate company newsletter, morning sing-alongs -- some CEOs will do just about anything to keep in touch with employees.  Read more

The Entrepreneur of the Year

By Tom Richman |  Jan 1, 1990

Profiles of the winners of Inc.'s first national company-building achievement award. (1989)  Read more

This Is How It's Done: Smart Business Moves

By Inc. Staff |  Apr 1, 2009

30 classic examples of innovation, from the Inc. archives  Read more

Missions Impossible

By Paul B. Brown |  Jan 1, 1989

Profile of three start-up companies and their experiences in marketing new products.  Read more

Second Thoughts on Growth

By Elizabeth Conlin |  Mar 1, 1991

Analysis of a new generation of business owners, and growing a company in light of the last decade.  Read more

The Real Cost of Customer Service

By Paul B. Brown |  Sep 1, 1990

Profile of an automotive services business where fanatical attention to customer service allows for huge margins.  Read more

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