Tektronix Inc.


Life In The Silicon Rain Forest

Oregon has always been a great place to fish or raise a family. Lately it has become one of the hottest places around to start a company.  Read story

Out On A Limb

Thirty years in the logging business taught Bob Praegitzer all he needed to know to launch his technology company.  Read story

Dear Jon,

Three years after founding Northwest Instrument Systems, Jon Birck became a cliche -- one more entrepreneur squeezed out of his fast-growing company.  Read story

Gallium Valley

The quest for faster computers has opened the door to a potentially huge new market in the crowded semiconductor field. Gallium arsenide has been touted f...  Read story

The Zero-Defect CEO

More and more CEOs are turning to business coaches to help them improve their business skills.  Read story

Why Smart Companies Are Saying No To Venture Capital

It seemed, at first, like the logical next act in the classic entrepreneurial script. Having developed his new database software on his home-built Heathk...  Read story

Bootstrapping 101: Brand It Creatively

In launching Madsoul, an urban streetwear label, in 2000, Marc D'Amelio raised guerrilla marketing to an art form.  Read story

Private Lives

Demon dialers, Dungeons Dragons, and the great suit.  Read story

Let A Thousand Flowers Bloom

Some of America's biggest corporations are discovering that their future may depend on thinking small.  Read story

Keeping Score

Scoreboards that chart the company numbers were popular a decade ago, but slowly fell into disuse. Today, scoreboards are back but they're displaying new typ...  Read story

Companies On The Spot

The MIT Enterprise Forum poses painful questions to the managers of new or troubled companies.  Read story

Secrets Of Intrapreneurship

WHEN YOUR BEST PEOPLE WANT TO START A NEW VENTURE, SAYS GIFFORD PINCHOT III, LET THEM DO IT -- RIGHT WHERE THEY ARE.  Read story

Driven by Design

Modo used to be just another struggling manufacturer in a crowded niche. Now it's virtually untouchable. Its secret: design.  Read story

Strategic Alliances

The goal is to combine the resources of America's industrial giants with the speed and agility of its fastest-growing companies -- and it's happening in the ...  Read story

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