The Gillette Company


Sweat Equity

Deodorant for seven-to-ten year-olds projects growing sales for manufacturer.  Read story

The Leveraged Buyout Boom

It was too perfect a symbol, too convenient a metaphor to slip into the first paragraph of a story about leveraged buyouts, but there it was, sitting on t...  Read story

The Value of Time

For many kinds of products, the add-ons provide much more profit than themain product. For sure, McDonald's makes more money on each drink than on a BigMa...  Read story

Legal Distraction Kills IPO

Company: Optiva Inc. 500 Ranking: #2, 1996; #1, 1997; #81, 1998; #426, 1999 Cause of IPO de...  Read story

I'm No Copycat

So says Belvin Friedson, who insists there's more than one way to be innovative.  Read story

UNTITLED

What do Coca-Cola , Gillette and The Washington Post Co. have in common? For one thing, they all boast W...  Read story

Life And Death On The Corporate Battlefield

"Life and death" is overstating it, but a few of the tactical struggles cozily documented here -- starting with Harvard Business School game-playing and t...  Read story

Room And Board

As pervasive as the influence of Amtrol Inc.'s directors may be, the formal board meetings themselves are confined to four days a year. Some meetings duri...  Read story

Venture Capital Discovers The Mass Market

The new frontier for venture capital is low technology, and Michael Berolzheimer's Early Stages Co. is leading the way.  Read story

Name-calling

What the name of your company and products says about you and your business.  Read story

The Gang That Doesn't Think Straight

Stumped for new product ideas? Meet some pros who look for them from every angle but the obvious.  Read story

The Lord Of Discipline

No one will ever accuse Don Oberg of being soft. His employees work 50 hours a week and get all of 15 minutes for lunch. Yet last year, some 1,600 job applic...  Read story

Redesigning America

On the road with the man who's helping businesses profit from our aging population, and building a company of his own in the process  Read story

The Gospel According To Ken

However controversial among the country's gerontologists, Dychtwald's brand of marketing wisdom has caught fire among businesspeople. The world is changing, ...  Read story

License to Steal

One start-up increased sales by using an already established name for mass marketing.  Read story

Buy Now -- Avoid the Rush

The proliferation of entrepreneurs buying and growing businesses instead of starting them.  Read story

The Art of Selling

How some companies have abandoned old-style sales for a whole new kind of relationship with customers.  Read story

Looking for Mr. Right

After realizing he couldn't--and shouldn't--run company on his own, CEO found and wooed a seasoned big-league player.  Read story

Publicity: A Better Way to Seed the Market

A look at how a small company offered a popular product at cost in a highly successful promotional campaign.  Read story

Why Didn't I Think of That?: Delivering the Kids

A look at how two entrepreneurs launched their $4-million textbook-cover-advertising company.  Read story

Bootstrapping: Great Companies Started with Less than a Thousand Dollars

CEOs from 11 different companies share tips and suggestions on how to fund a start-up with under $1,000.  Read story

Errand Boy

This start-up wants to do your shopping, get your dry cleaning and more, all for a small fee. But, will it fly?  Read story

With Luck, This Biz Will Go Down the Toilet

A look at how an entrepreneur is trying to grab shelf space for his moist toilet tissues.  Read story

Is Big Back? Or Is Small Still Beautiful?

The current boom in mergers and acquisitions in today's market seems to suggest that bigger is better. Not so. Here's why smaller companies have distinct adv...  Read story

Mergers and Acquisitions Looking Up for 2005

January 31, 2005 --A strong economy, rising stock prices and stockpiles of cash fueled mergers and acquisitions worth more than $800 billi...  Read story

Mass. Launches Small-Business Partnership Program

Massachusetts Business Connect will pair small businesses with larger corporations eager for outside innovation.  Read story

Super Bowl Ads: Winners and Losers

Inc.com’s panel of advertising and marketing execs sound off on this year’s Super Bowl ads -- their personal favorites, biggest flops, and the best use o...  Read story

How to Get Rich in America

A look at how companies like Palo Alto's Lunar Design are seeking the long-term payoff by taking equity instead of cash for their services.  Read story

Ask Inc.

Helping employees deal with rising gas prices; developing partnerships with bigger companies; and Bob Galvin on implementing Six Sigma.  Read story

So Near...And Yet So Far

Going public is a big deal. So is almost going public. Three Inc. 500 CEOs discuss how the lessons they learned from their aborted IPOs were almost as valuab...  Read story

The Razor's Edge

With a hip target market and a cool product concept, Todd Greene hopes to carve out a niche for himself in the tough razor industry. But can the HeadBlade cu...  Read story

The Heart of a Company

The birth of a seriously ill child set Kenny Kramm on a course from ordinary guy to extraordinary entrepreneur.  Read story

Your Eyes on the Prize

For sale: a promotional products and awards company located in eastern Massachusetts.  Read story

A Bigger Wheel

Chris Zane's bike shop was healthy and profitable. To grow it, though, he would have to act like a CEO.  Read story

A Bite of the Action

Delta Dental Plan of Massachusetts, an insurance company, based in Medford, Mass., convened a "customer-partnership committee" soon after the company had ...  Read story

Madison Avenue Memoirs

The life and thoughts of an advertising legend.  Read story

The Next New--Potentially Illegal--Thing

In part one of Inc .'s interview with Larry Downes, the author of the forthcoming The Laws of Disruption , he explains why the legal system is th...  Read story

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