The Grateful Dead


The Dead Have Customers, Too

By Leslie Brokaw |  Sep 1, 1994

A look at the business organization behind the rock band The Grateful Dead, which grossed over $50 million in 1993.  Read story

How I Did It: Kevin Plank

By Kevin Plank |  Dec 1, 2003

For the founder of apparel-maker Under Armour, entrepreneurship is 99% perspiration and 1% polyester.  Read story

Box of Rain Forest

By Anne Murphy |  Oct 1, 1991

New business sells cereal sends rain forest preservation message.  Read story

Nine Elements to Help You Sustain Success

Mar 1, 1999

Discovering the Soul of Service by Leonard L. Berry The Free Press, 288 pages, $26 ValuJet made more money in its f...  Read story

Notebook

By Leslie Brokaw |  Jul 1, 1990

Statistics and miscellaneous information about start-ups.  Read story

Does This Look Like an Employee to You?

By Ilene Erlich |  Sep 1, 1994

This feature examines how the IRS defines "independent contractors" and "employees" and one company that disagrees.  Read story

Revolution for Nonradicals

By Jeffrey L. Seglin |  Mar 1, 1999

Short reviews of seven new business books offering information on marketing, starting a business, and problem solving. Plus: a best-selling author lists his ...  Read story

Upstarts: New-Biz Watch

By Alessandra Bianchi |  Jul 1, 1998

A look at start-up Orosi LLC, a manufacturer of helmets for white-water kayakers; advertising campaigns built around kayaking imagery; and why adventure spor...  Read story

Sense and Non-sense

By Moe Meyerson |  Sep 15, 1996

A lighthearted look at how a program coded to control sights, sounds and smells bombs at the office.  Read story

The Do-It-Yourself Tax Cut

By Jill Andresky Fraser |  Sep 1, 1989

Tax planning and reduction strategies can add business benefits and reduce audit risks.  Read story

Rewriting the Ending

By Bo Burlingham |  Apr 1, 2006

The unfortunate demise and surprising rebirth of a very special business. Part 1 in a series.  Read story

The Two Hundred Million Dollar Dash

By Joshua D. Macht |  Sep 15, 1997

The story of how a pharmaceutical start-up turned to technology to bring its drugs to market quicker.  Read story

Pandora's Long Strange Trip

By Stephanie Clifford |  Oct 1, 2007

Online radio that's cool, addictive, free, and-just maybe-a lasting business.  Read story

The Do Over

By Arthur Lubow |  Jul 1, 2008

Randall Grahm produced good wines and great, funny marketing campaigns. But along the way to success, he realized someone wasn't taking him seriously. That w...  Read story

Corporate Culture

By John Case |  Nov 1, 1996

Here's why both your customers and employees will remain loyal if your company's culture is right.  Read story

Ben's Big Flop

By Edward O. Welles |  Sep 1, 1998

When Ben Cohen, cofounder of Ben Jerry's, decided to start Community Products, a company that would donate most of its profits to worthy causes, ...  Read story

Portfolio

By Joshua Hyatt |  May 1, 1987

The numbers don't tell it all. Behind every fast-growing company is a winning strategy and the person who devised it  Read story

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