Major Leagues -- Minor Markets
It was the high point of Worth Sports Co.'s spring tour: Bryant Gumbel, of NBC-TV's "Today" show, resplendent in the inevitable navy blazer and grey flann... Read story
The Today Show
The Man Who Wanted a Live Operator
An entrepreneur campaigns against automated customer service. Read story
Pay-as-you-go Pr
A little public relations was just what David X. Manners Co. needed, and -- as luck would have it -- PR was Manners's stock-in-trade. For 17 years, the ti... Read story
Who's Next
They are transforming the Web, empowering other start-ups, and turning your conference room into one big whiteboard. A sneak preview of the latest generation... Read story
Things I Can't Live Without: David Horvath
Why the creator of Ugly Dolls wants to visit the home of a monster. Read story
How to Become a Household Name
Forget expensive advertising campaigns. The best way to reach the masses is often through free media coverage. So what does it take to get on Oprah? Read story
Getting Attention to Get Businesss
I have an official announcement to make: I am not a candidate for Governor of the state of California. I did, however, give serious consideration to the i... Read story
Read story30 Under 30 2009 - Alumni Updates
Read story
Secrets of a Novice TV Star
Small business is big news again. When Today calls, make sure you're ready for prime time. Read story
PAYjr Gets Kids and Teens to Pay With Plastic
Can it raise $7.5 million? Read story
Getting Noticed
It was an event that attracted camera crews and spectators alike -- 26 people stuffing themselves into a BMW MINI. The publicity stunt, created by Rubenst... Read story
Smog Lifters
There are people out there who are even more information deluged than you are. Eleven of the smartest--and most beleaguered--reveal their personal regimens f... Read story
The Rebranding Game
If at first you pick the wrong name, you can always try, try again. Read story
Warren Brown, Cake Love and Love Cafe
because only in America will someone quit a secure job as a lawyer to start a bakery Read story
The Biggest TV Network You've Never Heard Of
Michael Stern started PRN with this insight: If most people make their buying decisions inside the store, why not show them commercials inside the store? Bec... Read story
2. The Product Makeover
For years, OMI sold its odor-masking chemicals to big, stinky factories. Did it make sense to target Whole Foods as well? Read story
Hamburger Heaven
How McDonald's created modern-day franchising Read story
Read storyChanging How The Game Is Played
Bringing space-age technology to the world of sporting goods lets tiny Worth Sports Co. leapfrog its giant competitors and capture a new market Read story
Play Money
Founder of simulated stock market confronts decision among three different long-term growth strategies. Read story
First Aide
Melba J. Duncan knows what makes for a world-class executive assistant. Her one-of-a-kind recruiting business may even help you learn how to find a superstar... Read story
Child's Play
Start-up attempts to sell a positive-message-stuffed doll to kids. Read story
Oil Slicks
Tim Marquez and Rod Eson were on their way to revolutionizing the oil industry when they ran into Erin Brockovich, Katie Couric, Enron, and a confluence of p... Read story
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