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The Walt Disney Company


How to Promote From Within

Establish a company culture that nurtures talent and promotes high-performing employees on the basis of merit.

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Obituary: Harrison ("Buzz") Price, 1921-2010

Remembering Walt Disney’s favorite research economist

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Playdom Joins the Magic Kingdom for $563 Million

Disney's deal for the two-and-a-half year old company is the richest ever in the fledgling but fast-growing social gaming market.

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How to Create a Leadership Development Program

Looking to identify future leaders within your ranks? If you do it right, it could also boost morale, creativity, and spark the transfer of good ideas.

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How Pixar Cheated Death

Pixar's a great success story, but it's worth remembering how close Steve Jobs & Co. came to an unhappy ending.

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Recent Articles about The Walt Disney Company

Turning Threats Into Opportunities and a New Direction

Has your company done a S.W.O.T. analysis? That's a Strength, Weakness, Opportunities, and Threats checklist of internal and external factors affecting yo...  Read more

No One Asked Me But...

Disney's executive search is flawed. Disney just announced it was hiring a search firm to look for Michael Eisner's replacement...and that ...  Read more

Why Disney and ATT Went Astray in Dot-comland

Newspaper headlines are filled with reports describing the demise of dot-com firms. The rapid reversal of fortunes, however, has not been limited to pure-...  Read more

Copying Web Design: How Much Is Too Much?

Jonathan Hudis, chairman of the American Intellectual Property Association, discusses stepping over the fine line of trademark infringement in Web site design.  Read more

Why Disney and ATT Went Astray in Dot-comland

Newspaper headlines are filled with reports describing the demise of dot-com firms. The rapid reversal of fortunes, however, has not been limited to pure-...  Read more

Hard-Time Start-Ups

Inc.'s editor-in-chief offers a list of some of today's best-known companies that started in the Great Depression.  Read more

The Wonderful World of Eisner?

Former Disney CEO Michael Eisner on Tuesday confirmed plans to host his own Read more

Hollywood Lures High School Animators with Sweet Deals

An innovative training program in a California high school is churning out graduates who command high salaries.  Read more

Licensing: Rent a Brand

The president of bird-feeder company that negotiated a license deal with Disney explains why it was a success.  Read more

Upstarts: New-Biz Watch

A look at Mark Begelman's MARS, a music and recording superstore that encourages customers to touch the merchandise, plus four shorter articles about the ret...  Read more

Swapping Employees; The 10 Best Commencement Speeches

Swap 'em if you got 'em. Today's Chicago Tribune...  Read more

Is This Any Way to Run a Family?

Hoping to inspire, to teach responsibility and instill determination, Tom Parsons decided to start a business with his 15-year-old son. It seemed like a good...  Read more

Mickey Mouse Needs to Eat His Vegetables

"I write a column about small business. A question I often get is, 'What's the biggest problem facing a small business?' ... My answer always surprises pe...  Read more

Saving Money in the Magic Kingdom

Walt Disney's Mickey Mouse (and friends) are the big draws as families all over North America make room for Orlando in their summer vacation plans. The ki...  Read more

Science Tells Us Which Online Ads Work

A new Disney research lab here in Austin, Texas just performed a study on co...  Read more

How I Did It: Stan Lee of Marvel Comics

The creator of Spider-Man, the Hulk, and the X-Men talks about how he has stayed creative for more than 60 years.  Read more

Leadership: Building Companies to Last

A study of companies that shows certain traits in visionary companies suggest basic rules for success.  Read more

Book Value: So You Say People Are Your Most Important Asset

According to some recent books, thinking of people as just another asset is a mistake. Plus: What Tim Keyes of Aim Technologies reads.  Read more

Defying Gravity

Some of America's iconic companies took flight in gloomy times.  Read more

Family Fare

It was all that Elvin Feltner needed to hear. Walt Disney Pictures was beginning to expand beyond the G rating of family films and into the spicier PG an...  Read more

How I Did It: Blaine Kern, Chairman, Blaine Kern Studios

This is a job for Mr. Mardi Gras.  Read more

Upstarts: New-Biz Watch

A look at how Toby Lenk founded eToys.com, an online toy retailer that's taking lessons from Amazon.com. Plus, several shorter articles about the unlikely pr...  Read more

Alec Baldwin's Twitter Strategy: Lose Friends and Alienate People

The actor again makes himself look like a jerk on social media. Two simple questions could have saved him.  Read more

Book Of The Month

Fiascos on the scale of William H. Millard's ComputerLand (see main story) are rare. But how many businesses are plagued with equally troubled CEOs? Plen...  Read more

Disney Taps Tapulous

The two-year-old start-up began life buying a popular game from the underworld of then-illicit apps.  Read more

The Big Read

New business information on children's bookstores.  Read more

Letters

Readers respond to Norm Brodsky's March Street Smarts column, "Deciding To Grow." Also responses to recent stories on customer service and recruitment.  Read more

Plan B

Marketing information on appealing to the right consumer at the right time.  Read more

When The Magic Goes

The adoring crowd of 300 engineers executives, and reporters fell silent. They had gathered this Friday night in the bright new site of Sente Technologies...  Read more

How To Raise Money Quickly; The Millionaires of the App World

The $100 million Facebook app . There's been much debate of late about business plans based on Read more

Diversity: Gays in the Workplace

Two books are reviewed that examine the issues surrounding homophobia in the workplace.  Read more

Return of Giants

Is Hollywood edging out small companies and returning to the studio-dominated days of yesteryear?  Read more

Setting the Stage

Jim Henson's son Brian writes about how he and his siblings filled his famous father's shoes in the family business.  Read more

Eight Keys to Creating a Customer Service Culture

Management must make the measurement of service quality and feedback from the customer a basic part of everyone's work experience. This information ...  Read more

Star Boards -- Nothing but Star Boards

Operating under the theory that celebrities are money magnets, America's largest companies have long stocked their boardrooms with a ration of star power....  Read more

Steal This Strategy

How one company grows and prospers by taking the best ideas from big companies.  Read more

Look Ma--No Bankers

Manufacturer of candy boxes learns why banks take a dim of limited partnerships.  Read more

About Face on Facebook

Earlier this month, I commented on a previous posting of mine that the mixing of personal and professional life that seems to happen on Facebook leaves me...  Read more

Upstarts: Mompreneurs

Motherhood is a decidedly creative process-and in more than just the biological way. Here's a sampling of the numerous start-up ideas it has given birth to, ...  Read more

Babies

* By year-end, each of the more than 3.8 million babies born in 1986 will gobble up 552 jars of baby food, dirty approximately 3,000 diapers, and grow out...  Read more