Trivial Pursuit


Big Game

By GERALD LANSON |  Nov 1, 1984

TO THE PEOPLE WHO MAKE AND SELL IT, TRIVIAL PURSUIT IS NOT WAY TO SPEND A PLEASANT EVENING  Read story

The Gang That Got Away

By Inc Staff |  Sep 1, 1988

Creators of Trivial Pursuit game start their own game company.  Read story

Hey, We All Make Mistakes!

By Patrick J. Sauer |  Apr 1, 2005

Because entrepreneurs understand that no one learns without making mistakes, we present a special April Fool's edition of the Inc. Quiz.  Read story

Big Game

By Leslie Brokaw |  Jan 1, 1990

Woman invents and markets a new board game called Huggermugger.  Read story

Why 'Fixes' Fail

By John Case |  Jan 1, 1989

Book review: 'American Business and the Quick Fix' by Michael E. McGill, on fads in management transformation.  Read story

Inside the Smartest Little Company in America

By Julie Bick |  Jan 1, 2002

Whit Alexander and Richard Tait, founders of Cranium Inc., had never run a business before. But they did have one thing going for them: brains. That's why th...  Read story

Case Study

By Lora Kolodny |  Dec 1, 2004

The Problem: Intellinitiative's board games were flying off the shelves. Then, a giant brand muscled them out of the store.  Read story

Spy Versus Spy

By Michael Hopkins |  Jul 1, 1987

You'll no doubt recall the embassy bugging scandal (admittedly a few scandals back now), in which only a 99? Magic Slate preserved national security and t...  Read story

Take a Seat

By Stacy Perman |  Aug 1, 2003

Are you sitting pretty? If not, try our alternatives. They've been designed to make you and your office look good and feel great.  Read story

Applicant of the Week: mental_floss magazine

By Meredith Maines |  Jul 1, 2009

Two Duke University students with a penchant for trivia started their own magazine geared towards factoid junkies just like themselves, of course.  Read story

Private Lives;

By Susan Buchsbaum |  Dec 1, 1984

Demon dialers, Dungeons Dragons, and the great $5 disposable suit.  Read story

The Little Game That Could

By Lora Kolodny |  Dec 1, 2005

An update on the rising fortunes of one former Case Study subject.  Read story

In the Eye of the Beholder

By John Grossman |  Oct 1, 1994

An up-close look at the 1990s fad, 3-D images, and how one entrepreneur stumbled into it and hit pay dirt.  Read story

Starting Over

By PAUL B. BROWN |  May 1, 1987

He is the myth personified: he's founded nine companies, he's rich, and he's ready to do it again  Read story

Election '84: Pursuing An Entrepreneurial Agenda

By George Gendron |  Nov 1, 1984

Are you better off now than you were four years ago? Don't smirk. The Trivial Pursuit phenomenon (see "Big Game," page 101) not withstanding, this must be...  Read story

Buzz

By Nancy K. Austin |  May 1, 1998

A look at the elusive marketing concept commonly called "buzz." Here are some ways that buzz can be generated and the effects it has on a business or product.  Read story

Case Study

By Lora Kolodny |  Nov 1, 2004

The Problem: Handmark had 50% of the market for software for PDAs. Unfortunately, fewer people are buying PDAs  Read story

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